Soda 2025 is a strategic initiative launched by the American Beverage Affiliation (ABA) in 2014. Its main goal is to cut back the beverage business’s environmental impression by selling sustainable practices and accountable consumption habits.
The initiative focuses on three key areas: decreasing water utilization, chopping greenhouse gasoline emissions, and rising recycling charges. By setting bold targets and collaborating with stakeholders throughout the provision chain, Soda 2025 goals to drive significant change throughout the beverage business.